Work with clarity. Not more effort.
A workshop and accompanying workbook walking you step-by-step through evergreen marketing. No more weekly content days!
$500k
earned from evergreen content by clients who worked with me
10 Years
Of experience, research, and ethical marketing innovation
15 min.
to learn (and never wonder if you're doing marketing wrong again)
Burnout-proof your marketing once and for all.
If you don't like making reels, you genuinely don't need to keep doing it!
If you're anything like I was, marketing on social media is a necessary evil you wish you could just forgo entirely. The content-creation hamster-wheel is real and you're right that it isn't sustainable. You can stop with social media entirely, or you can adopt a sort of hybrid evergreen approach to marketing that reduces the grind for you while still reaping the benefits of organic content marketing.
... But you don't need a $297/month group coaching program.
Been there, tried that. Trust me, you do not need to be paying some $10,000+/month business guru to teach you how to magically "level up your mindset and start making bank." The motivation might help for a moment, but without a sustainable marketing strategy, you'll crash sooner than you think... No matter how epic their workbooks and group calls are. (Ask me how I know.)
Worth your time
I'm not bread-crumbing you to get you into some outrageously expensive program where I hype you up and then leave you to figure out the rest yourself. (I have some beef with the industry standards, can you tell? My time matters to me, and so does yours.)
I'm promising to teach you what I believe you need to know about evergreen marketing strategy in a 15 minute video, and that's exactly what I'm going to do. If you're not happy at the end of it, I want you to hit that reply button and let me know. I'm here on the other end, and if I haven't delivered on my promise, I'd like to make it right with you.
Most marketing content wants you to spend money, or spend your time and buy into an idea... only to then pay a premium price for the clear steps to get there. I offer courses and services, but when I say I'm going to teach you something for free, I actually mean it. This isn't a sneaky pitch, it's something I made for you.
It's a free educational product designed to be of service, not just to sell my own services.
Built for people who want to run their business, not an Instagram account.
Coaches, therapists, artists, writers, and photographers...
One more "how to get more private-pay clients" advertisement on IG and you're going to toss your phone into a ditch
You're done the marketing workshops, made mortifying reels, and forced words into a caption for months. It still feels awful every time.
You are good at your job but feel like you are always one step behind.
You want to spend fewer hours on marketing AND feel better about what you're putting out into the world, but you're afraid it will cost you critical income.
Ten years fixing how entrepreneurs actually reach new customers.
As a marketing consultant, I've watched a lot of really smart people waste enormous amounts of time and money on marketing tactics. Predatory business coaches, unclear promises from contractors, and consultants who don't know when to say, "actually, I don't have the right skillset to meet your goals."
The cost of learning how to market a business is higher than most people realize going into it. You've probably figured that out on your own by now.
I work specifically with the type of business owners I admire most, because I want them to succeed! I teach artists, therapists, photographers, and writers how to avoid the expensive marketing disaster most entrepreneurs spend years overcoming (if they're even able to afford staying in business that long).
Everything in The Funnel Edit is something I have either used myself or saw work in practice from top earners in the industries I serve. I want peace of mind for you, and I want your business to work.
Vera Bird
Marketing consultant. Indie author. Neurodivergent human who, frankly, has had enough.
What people say
"Vera is just as good, if not better than Jenna Kutcher (and I'm not even done)!"
Marissa W. | Coach & Podcast Host | Pinterest Course Student
"I feel like I can breathe again; I always felt like I was behind before you. Now I know I'm on track."
Robin R. | Coach & Founder | Consulting Client
Own it.
Effective strategy,
once and for all.
Join over 500 students and clients who put in the effort and were able to automate their marketing for years!